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As electrification became central to the clean energy transition, understanding and improving the customer journey was crucial. This session delves into the consumer experience with home electrification, offering insights into triggers for adoption, communication strategies, and the role of incentives like the IRA in easing the transition. Presenters discussed how energy monitoring systems and load management tools enhanced the electrification experience by reducing peak loads and improving grid reliability. Participants also explored strategies for partial electrification in low-income households, ensuring equitable access to energy-efficient technologies. Through real-world examples and data on consumer behavior, attendees gained actionable strategies to optimize the electrification process, improve communication, and support clean energy access across diverse populations.