Keeping the Pulse on Energy Customers
Revealing residential and business customer insights from Uplight’s primary energy research program
Get the Latest ReportEngaging Customers in the Clean Energy Transition
To successfully decarbonize, we need to enable customers to become active grid participants. And to do that, we need to meet them where they are in their journey.
Understanding Energy Customers Through Research
Uplight’s qualitative and quantitative research uncovers energy customer attitudes, motivations, and experiences—translating these into opportunities for energy providers.
Check Out Our Latest Insights
Uplight Voice of the Customer 2024
Learn how customers are disconnected from climate change and how utilities can enhance messaging to drive action.
Mastering Home Electrification: Barriers and Opportunities
Explore how, when, and why energy customers switch from fossil fuels, plus recommendations for utilities and partners.
Unlocking Load Flexibility Potential
Learn how customer knowledge, barriers, and experiences drive demand management, virtual power plants, and rates enrollment.
Talking About Demand Response, the Right Way
Reduce customer confusion and increase demand response program uptake by using preferred terms, revealed by our user research.
Understanding Residential EV Charging Behavior
Double-click into EV charging behaviors within time-of-use rates to learn about optimal charging practices and peak consumption shaving.
Mapping Out the Residential Customer Rates Journey
Explore the insights we’ve uncovered around each phase of the rates journey and how your utility can deliver a best-in-class customer experience.