eBook

Research: Building an Integrated DSM Program Experience for Customers

Most utility customers enrolled in multiple demand-side management programs (DSM) view their enrollments as disconnected—creating confusion and leaving value on the table.

Uplight's research with 21 multi-program households across 11 states reveals what customers want most from their combined utility programs.

Read the eBook to learn:
  • Seven key research takeaways, highlighting the strengths and opportunities to improve customers’ “Demand Stack” experience.
  • What the four Demand Stack customer segments are, from passive earners to DSM program maximizers.
  • Five actionable recommendations to reduce program fragmentation, drive enrollments, and maximize value.