Uplight’s Rates Engagement solution has been recognized as a Top Product in the Software and Cloud category for the E+E Leader Product & Project Awards, highlighting our commitment to driving energy and environmental improvements through customer-centric technology. The E+E Leader Product & Project Awards have recognized excellence in energy and environmental initiatives for over a decade. Entries undergo a rigorous evaluation by an independent panel of executive-level judges from leading organizations across various industries.
Addressing the Rates Adoption Gap
Despite 63% of U.S. customers having time-of-use (TOU) rate plans available, only 7.3% are enrolled. Uplight’s solution tackles this disconnect through a personalized customer journey that:
- Builds awareness through multi-channel marketing.
- Educates customers with personalized insights and comprehensive rate comparison tools.
- Motivates action through post-enrollment rate coaching.
Through our partnership with GridX, we offer penny-level bill comparison accuracy, providing customers with clear monthly cost estimates between current plans and alternatives—giving them confidence to make a rate switch. Our integrated approach bridges behavioral change with smart technology, creating a seamless transition from education to enrollment and ultimately to rate-optimized device orchestration.
Utilities implementing our Rates Engagement solution have achieved:
- 3X increase in rate adoption
- 21% increase in annual bill savings for TOU customers using rate-optimized thermostats
- 9-14% increase in daily load shift during peak periods
A recent partnership with Puget Sound Energy (PSE) saw them achieving 147% of their enrollment target, with 94% of participants reporting reduced energy usage during peak times.
An E+E Leader judge writes that:
Time-of-use rates are a game changer for utilities looking to meet their decarbonization goals, but they can be confusing for customers. Uplight simplifies the process by removing the guesswork, offering a simplified, personalized journey that educates, and drives real action. With proven results—such as tripling rate adoption and increasing bill savings—Uplight’s approach doesn’t just inform customers; it enables them to confidently make smart energy choices that last.
Powering the Energy Transition With Technology & a Superior Customer Experience
Powered by our comprehensive customer data platform with over 300 data points per customer, Uplight’s solution enables highly personalized recommendations that resonate with individuals. Our mobile-responsive tools meet customers wherever they are, while email-based coaching provides ongoing support without requiring additional logins.
By addressing the fundamental challenges of rate program adoption—awareness, understanding, and behavior change—our award-winning solution is helping utilities transform customer engagement while reducing energy peaks and boosting load flexibility.