Unlocking Load Flexibility Potential: The Power of Understanding Customer Knowledge, Barriers & Experiences to Drive Enrollment

Today, 79% of US energy customers are served by a utility with 100% decarbonization goals. Tomorrow’s grid must not only accommodate the increased electricity demand these goals will drive, but also effectively leverage distributed energy resources to deliver more flexibility and resilience. To achieve these ambitious goals, we must engage and activate millions of individual energy customers.

Watch the recording to learn how utilities can build customer awareness, inspire confidence that customers can succeed, and motivate them to take action.