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Flipping the Switch: How Digital Engagement Creates Loyalty

This post was originally published on FirstFuel’s website. FirstFuel is now Uplight. In the competitive European electricity market, choice is a boon to consumers—and a true headache for energy providers. In some markets, as many as 40 percent of customers switch providers each year, making it a Herculean task for providers to build a predictable,
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By Crystal Leaver on December 06, 2017