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Unveiling the Power of Business Engagement: Uplight’s Outbound Communications Case Study

Engaging small and medium-sized businesses (SMBs) in the energy sector is challenging– Uplight research has found that many businesses and organizations don’t reach out to their utility for energy-related advice or information, and are often distrustful of utility communications overall. Uplight’s case study uncovers how a major Midwestern utility transformed their customer engagement with SMBs
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