Marketplace

Provide a central hub for customers to purchase energy efficient products with instant rebates applied and enroll in utility-sponsored programs.

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Serving the most customers in the US, Uplight’s energy Marketplace has a higher Net Promoter Score than Netflix or Amazon.

2018 Grid Edge Award

2018 Grid Edge Award

Uplight helps NYSEG and RG&E streamline the new customer energy experience

What We Deliver

Connect your customers with instant rebates and programs through a seamless customer experience.

One-stop shop
Instant rebates
Personalization
Cross-sell and upsell
One-stop shop

One-stop shop

Uplight’s industry leading Marketplace features the broadest set of utility offerings, including:

Rebated energy efficiency products Smart home products and electric vehicle chargers Demand response pre-enrollment Energy efficiency program enrollment Connected customer experiences
Instant rebates

Instant rebates

Customers can instantly apply for rebates on Marketplace using information they already know. Other common points of friction like requiring an account number or creating a login are purposefully absent, making it easier than ever for customers to participate—driving increased transactions for utilities.

Personalization

Personalized engagement

Uplight includes dedicated multichannel marketing services to drive customers to the Marketplace. Marketing includes personalized recommendations for products and programs, resulting in higher conversions.

Cross-sell and upsell

Cross-sell and upsell

Uplight uses retail best practices to bundle and cross-sell products—boosting the value of each transaction and saving even more energy while increasing customer satisfaction. Personalized product recommendations throughout the check-out process also boost sales.

Bundled Programs

Uplight's Marketplace can bundle program enrollments with the purchase of a product, helping utilities meet their goals faster. Typically over 60% of eligible customers purchasing a smart thermostat also enroll in demand response (DR) programs.

Case Study

Connecting Marketplace and Demand Response to drive 4X higher program enrollment

Consumers Energy, in partnership with Uplight and Google, created a connected energy experience that helps customers save money and energy.

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Boosting Smart Thermostat Sales and DR Program Enrollment

Uplight, NYSEG, and RG&E won the 2018 Grid Edge Award Winning Solution for bundling DR program enrollment with smart thermostat purchases. This innovative solution drove a 365% increase in smart thermostat sales and a 38% increase in DR program enrollment.

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From the Blog

Achieving High Customer Satisfaction at Jackson EMC with Marketplace
SMUD Gives LMI Customers Free Products with the Giveaway Hub
How Uplight Marketplaces Adapted and Thrived in 2020

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