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How Three Utilities used Sweepstakes to Boost Program Results
With flooded email inboxes, multi-tasking, and other distractions, utilities can struggle to hold customer attention. There are a whole host of tactics that utilities use to engage customers: email, social media, text messages, direct mail, and more. One of the most effective tactics we’ve seen at Uplight to get customers’ attention is sweepstakes. Most of
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