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How Much Personalization is Too Much? Striking the Balance with EV Drivers
Nationwide, electric vehicle (EV) ownership is on the rise. In 2024, 1.6M EVs were sold, with the sales share topping 10%. In an era of increasing load growth, EVs create new challenges and opportunities for utilities tasked with managing electricity demand. Not only can these relatively large new loads contribute to the system-wide peak demand
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