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Uplight Launches Plus, Empowering Utility Customers with Personalized, Subscription Energy Bundles

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Increase customer satisfaction and trust

Through personalization and engagement

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Uplight’s Primary Research Series

To help utilities better serve their energy customers, we need to know where they are at today. Through science-based research, Uplight aims to uncover customer attitudes, motivations, and thought processes around energy usage.

Residential Customer Research

Yearly quantitative survey with 1,000 utility end customers

Focus Groups

Qualitative deep dives

Non-residential Customer Research

Coming soon!

Utility trust and satisfaction is on the rise.

Utility trust and satisfaction is on the rise.

But awareness and uptake of energy saving programs is hit or miss.

But awareness and uptake of energy saving programs is hit or miss.

More customers used email tips and time of use rates in 2021, but less used rebates.

Customers are becoming more interested in smart home technology, EVs, and renewable energy.

Customers are becoming more interested in smart home technology, EVs, and renewable energy.

Many customers are also interested in time of use rates.

Many customers are also interested in time of use rates.

Only 22% said they looked to see if they could change their rates.

Many customers are also interested in time of use rates.

Many customers are also interested in time of use rates.

But to retailers for smaller, more everyday items.

Lower to moderate income customers are less likely to contact their utility for help on their bills and know about energy saving programs - and they are the most adversely impacted by high bills.