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What if You Threw a VPP Party and Nobody Came: Getting Customers Onboard
Throughout the electricity industry, there is growing recognition that harnessing distributed energy resources (DERs) through Virtual Power Plants (VPPs) is the most cost-effective way for utilities to decarbonize while maintaining reliability. Today fully half of US states are actively pursuing VPP opportunities, as the benefits of VPPs for individual customers, communities, and the grid as
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