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Beyond EE: The Role of Behavioral Demand Response in Load Flexibility
Utilities are constantly balancing the need to meet growing electricity demand while managing costs and ensuring grid reliability. While Direct Load Control (DLC) and Automated Demand Response (ADR) programs often grab the spotlight, there’s a foundational flexibility solution that is often overlooked: Behavioral Demand Response (BDR). BDR might seem like yesterday’s technology—after all, it started
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